Studebaker Launch Party - Greg Chmiel

DIAGEO launches a new brand of premium whiskey called Studebaker, adding to their already impressive lineup of brands that include Johnnie Walker, Crown Royal, J&B, Windsor and Buchanan's whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness. Studebaker Old Fashioned and Manhattan are a prohibition inspired bottled whiskey cocktail. The launch party was held at Lacuna Lofts by Gertrude Inc.

Photos by: Greg Chmiel